Ryan Bradley Thompson is the lead social marketing strategist at Mark Travel Corporation. He loves to bike, read, write, and play music in bands.
“How millennial are you?”
This was a question I asked myself a few days ago when Ragan’s Millennial Mafia asked me to write a guest post for them. Given the fact that I was just outside of the traditional metric of a millennial (someone who was born “after 1980”), I wasn’t sure I could represent a millennial’s perspective.
But after taking the Pew Research Center quiz, I found out that I’m 85 percent millennial.
And according to Wikipedia, I still might qualify:
As there are no precise dates for when the Millennial generation starts and ends, commentators have used birth dates ranging somewhere from the mid-1970s to the early 2000s.
Ha!
Well, not only did I just shave a generation off my life, but I’m no longer a pencil-pushing Gen Xer. After all, I am 85% millennial, right?
Well sort of…
While I can’t go back and experience my teen years and early twenties again, I do communicate with the mindset of a millennial.
Here’s how:
- Texting. It’s quick and easy. I love it. SMS, MMS, Y-E-S. Beats a phone call 99 times out 100.
- Twitter. It’s social savvy and full of digital natives like myself. I’ve tweeted with some of my favorite people and some of them have written back.
- Facebook. As a social marketing professional, I use Facebook on the job, but also personally. Facebook is my phone book, my rolodex, and a walled garden of content and goodness—filled with my friends and rich online experiences.
- Email. I receive about 300 emails a day, plus hundreds of RSS feeds. HINT: You can replace Gmail ads with social profiles and a Firefox install called Rapportive.
- iPad. This is all about the user experience. I use apps such as Zite and Flipboard for nearly everything. And if I like a story I read, I don’t think twice about sharing it with friends.
- Face to Face. This is the best and most rewarding way to communicate with people. However, there just doesn’t seem to be enough time for it. (Tear.)
- Phone. On a night that I’m not going out, it’s great to call a friend and catch up. But I probably already know what he or she is up to, since I just checked their Facebook status on my smartphone.